It’s all in your hair!
Believe it or not, you would rather less lather. Here’s why: Most of the sudsy lather in shampoo is caused by chemicals called surfactants. Surfactants actually strip the hair, leaving it completely void of moisture, or “squeaky-clean.” The “squeak” in squeaky-clean is actually caused by the friction of dry objects rubbing together. Most of the lather in commercial shampoos is created simply by the surfactant molecules mixing with air and has no actual effect on the cleansing power of the product itself. Product marketers and manufacturers realized years ago that most consumers take comfort in the psychological effect of the suds; that “ Oooh, it’s cleaning! ” feeling. In other words, it’s all in your head.
Sadot set out to create a shampoo that is surfactant- and sulfate-free and provides sufficient moisture without leaving an oily residue build-up. Sadot’s Organic Shampoo thoroughly and gently cleanses the scalp and hair follicles without the unnecessary use of damaging chemicals. The only sudsing you will notice with our shampoo is provided by the natural sudsing of 100% organic castile soap, as we utilize zero additional sudsing agents in our products. You will notice the lack of suds immediately upon application and you should notice a visible change in the health of your hair within 3 to 4 weeks, due to its retention of shaft-penetrating moisture; it’s all in your hair!
INGREDIENTS: organic coconut milk, organic castile soap, organic olive oil, 100% pure hazelnut oil, organic castor oil, organic coconut oil, essential oils for scent
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